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  • ABOUT VIRAL FACTORY

We build brands that connect, influence, and endure through strategic marketing, impactful PR, and creative production, we turn ideas into powerful communication that builds visibility, trust, and lasting brand value.

Integrated Marketing & PR Agency

Marketing • PR • Production

Viral Factory brings together strategic marketing, public relations, creative storytelling, content production, and media expertise to build communication that works. We partner with brands, films, and businesses to create simple yet powerful ideas that connect with the right audience, build credibility, strengthen visibility, and deliver measurable impact.

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Film Campaigns Delivered

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Advertising Films Produced

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Years of Industry Experience

OUR PROCESS

How We Create Impact

Research

We understand your brand, audience, market, and objectives to build a communication strategy based on insight, not assumptions.

Step _ 01

Strategise

We develop creative concepts, messaging, media plans, and campaign direction tailored to your goals.

Step _ 02

Create

Our team brings ideas to life through production, design, content, public relations, and digital storytelling.

Step _ 03

Amplify

We launch, promote, and optimize campaigns across media, digital, PR, and influencer networks to maximize reach and measurable impact.

Step _ 04
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Start Your Project With Us

Let’s Build Something
Together

Contact Us


Meet the Visionaries
Behind Viral Factory

  • LEADERSHIP TEAM
Indranil Roy
  • Founder
  • Marketing & PR

Indranil Roy (IR)

With over 24 years of experience in entertainment journalism, public relations, and film marketing, Indranil Roy has worked with leading media houses including ABP, The Times of India, Filmfare, DNA, and SVF Movies. Having interviewed some of India's biggest icons and led PR & marketing for more than 50 successful films, he brings unmatched industry insight and strategic leadership to Viral Factory.

Manali De
  • Creative Director
  • Strategy & Production

Manali De

A marketing strategist and creative leader with 17 years of experience, Manali has worked with brands including Airtel, Samsung, ITC, Emami, Vodafone, and Star Cement. From leading digital initiatives to producing award-worthy campaigns and over 25 advertising films, she transforms ideas into impactful stories that connect brands with people.